Ever Hear of Punctumotion?

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Take a look at a cool Yale senior thesis project dreamed up by Kai Takahashi, a participant in the very first TypeLab summer program. Punctumotion is a proposal for a novel form of digital punctuation that is cross-typeface, cross-platform and infinite in variation. “The idea emerged from writing emails. I always struggled, not so much with word choice, but with punctuation choice — specifically, whether to use a period or an exclamation point to convey my default state of pleasant but not hyper,” says the designer. “A period comes off as cold. An exclamation point conveys a shout! So I created Punctumotion as a subtle yet vivid way to communicate our feelings, reactions and tone.”

Kai Takahashi is a visual product designer at Zume Pizza in Mountain View, CA. He graduated from Yale in 2016, and has previously worked at Digital Surgeons, The Players’ Tribune, and SME, Inc.

How Can a Typeface Be Sustainable?

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We had to do a double-take while looking at Ryman Eco’s website, which bills the typeface as “the world’s most beautiful, sustainable font.” Wait a minute; aren’t ALL digital fonts sustainable, in that they are ephemeral, intangible, do not take up space or use chemicals, or need to be thrown away? Turns out that sustainability comes into play regarding the use of ink; Ryman’s open letterforms use 33% less of the stuff, and that’s why this typeface really is good for the planet. Have a look as TypeLab instructor Dan Rhatigan explains how it all works.

Hat tip to Brandon Saloy for putting this on the radar.